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Senior Business Analyst

Open Position(s) 1


Company’s Introduction :

ReachLocal, Inc. helps local businesses grow and operate their business better with leading technology and expert service for our clients’ lead generation and conversion. Reach Local’s mission is to provide more customers to local businesses around the world. The company’s operations are located in the United States, Canada, Australia, New Zealand, Japan, Germany, the Netherlands, Austria, Brazil, Mexico, and India. The Company offers online marketing products and solutions in three categories: digital advertising (including ReachSearch, ReachRetargeting, ReachDisplay, ReachDisplay InApp and Reach Social Ads), software (ReachEdge and Kickserv), and web presence (including ReachSEO, ReachCast, ReachSite + ReachEdge, and TotalLiveChat). The Company delivers its suite of products and solutions to local businesses through a combination of its proprietary technology platform, its direct inside and outside sales force, and select third-party agencies and resellers. combination of its proprietary technology platform, its direct inside and outside sales force, and select third-party agencies and resellers.

Job Summary :

The Senior Business Analyst thrives in a fast-paced environment and has a proven track record of researching, documenting, coordinating and supporting Media Engineering projects and partnering with technical leads. This role requires strong communications and project management skills to ensure our global teams and stakeholders needs are addressed in a timely manner. This role will work closely with product managers and technical team leads to help prioritize escalated issues / bugs, document processes, and create Jira tickets to facilitate the delivery of new platform features, bugs, and issues. This role will require a strong ‘can-do’ attitude to quickly absorb media advertising concepts, understand dependencies across Reachlocal platform (data flows, database structures etc), and to ensure effective definition of new requirements. The successful Senior Business Analyst will be both efficient and effective, with experience working in a collaborative, team-based environment.

Job Description :

The candidate must be flexible and able to multitask across a variety of job duties, including:

  • Analyze large sets of data and measure against historical performance
  • Identify trends by vertical (business type), source and other various data points
  • Develop and deliver custom reporting for ReachLocal’s large clients
  • Keep staffing models up-to-date based on actual company performance
  • Provide operational reporting for management of activities based on service package
  • Create scripts and tools to increase the efficiency of Client Operations teams

Key Competencies:

  • Experienced Business Analyst who can demonstrate ability to take user feedback/requirements and define technical documents / Jira stories and tasks.
  •  Experience driving resolutions to issues and managing / prioritizing a ticketing queue effectively
  •  JIRA ticketing and tracking familiarity
  •  Salesforce familiarity
  • Working knowledge of databases and SQL/MySQL

Skills & Responsibilities:

  •  Create or clarify business cases and requirements for media technical projects related to v1 platform.
  • Planning and monitoring of key development projects related to our core platforms
  •  Organize and assist with writing project requirements, translating and simplifying requirements provided by stakeholders as needed
  •  Management and communication of project requirements, changes, and timelines
  •  Manages the ticket queue of technical escalation related to the core ReachLocal platforms
  •  Holds weekly meetings with teams to ensure incidents are being prioritized properly and to obtain status updates on development efforts for end users
  •  Provide ad-hoc assistance to the development teams during product rollouts and releases
  •  Handles incident response on technical platform issues
  •  Assists in monitoring platform stability post-release
  •  Effectively communicate issue status to support organization
  •  Direct Liaison between the technology, product & QA groups, guiding prioritization of development efforts in systems, data repositories, and processes, working closely with product managers to help prioritize bugs and facilitate platform improvements
  •  Identifies root cause of system/software bugs and errors across multiple company systems and applications. Works closely with development and engineering teams to establish resolution and workaround plants to maintain business continuity.
  • Daily monitoring of ticketing queues to identify tickets that need prioritization, and to help identify opportunities for process improvement
  •  Collects requirements for projects and ensures that the development team has all required documentation before submitting a development ticket.
  •  Delivers support to End users to investigate and resolve application errors, data discrepancies, and queries.
  •  Monitors the progress of requests and incidents for support and ensure users and other interested parties are kept informed of progress
  • Ability to manage multiple priorities effectively and communicate effectively
  •  Ability to learn new information quickly and thoroughly
  •  Ability to write clear product requirements with success criteria
  • Excellent written and verbal communication skills
  • Reliable ‘Can Do’ problem-solver with excellent leadership, time management and organizational skills
  •  Ability to control processes and activities in a result-oriented manner
  •  Ability to work effectively to tight deadlines regardless of possible setbacks
  •  Combines various disciplines to find the best solution
  •  Familiarity with web applications

Qualifications :

  •  Graduate in any field
  •  3 Years of relevant experience in Business Analytics

Location :

  • Goregaon East, Mumbai – India

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