Web Designer
Company Profile:
REACHLOCAL India is a renowned digital marketing operations company providing digital solutions to small and medium-size advertisers and is dedicated to helping businesses maximize their online potential and connect with their target audiences. With a rich history in digital advertising, REACHLOCAL India specializes in creating and implementing data-driven strategies that enhance online visibility, drive website traffic, and boost conversions for businesses of all sizes. The company’s operations are located in the United States, United Kingdom, Canada, Australia, New Zealand and India. With our consistent efforts to provide the best value to our advertisers, our India team has grown from less than 10 people in 2006 to 700+ employees in 2023. Company URL: www.reachlocal.com. We are part of Gannett – USA Today Network, which is one of the largest-selling newspapers in North America. REACHLOCAL India specializes in two major areas: Print and Digital advertising. Graphics, imaging, pagination, and layout of print advertisements. In terms of digital advertising, we provide SEM, SEO, and social media advertising.
Job Summary:
ReachLocal publishes over 10 million words per year on behalf of our clients. The WordPress Designer’s primary responsibility is to build a modern, cohesive, and responsive website that adheres to the client’s brand. The Designer will work with a team of mockup designers, copywriters, and web developers to oversee the website build from start to launch. Part quality assurance, editor, and designer, the WordPress Designer will be an integral part of our presence team.
Job Description:
The candidate must be flexible and able to multitask across a variety of job duties, including:
- Create modern and flexible page layouts that enhance user experience
- Select images that align with the client’s brand and optimize them for web use
- Edit and proofread website copy to ensure accuracy and consistency
- Lead the design process for web concept to delivery.
- Collaborate with product managers, developers, and other stakeholders to create intuitive user experiences.
- Design responsive and accessible websites with a focus on modern UI/UX principles.
- Translate complex ideas into visually appealing interfaces while adhering to brand guidelines.
- Conduct user research, create wireframes, prototypes, and high-fidelity mockups.
- Ensure design consistency across all platforms through the development of design systems and style guides.
- Stay updated with industry trends and incorporate best practices into projects.
Key Competencies:
– Analytical Thinking
- Capable of methodically sorting through an issue and finding appropriate solutions
- Intellectually curious—interested in being a knowledge resource for clients and teammates
- Able to interpret data on reports and make recommendations to improve content
– Project Management
- Solid time management skills
- Able to organize and prioritize simultaneous projects and clients in a fast-paced environment
- Meet recurring and on-demand deliverable deadlines
– Communication Skills
- Excellent communication skills to effectively convey ideas and concepts
- Must be willing to be an authority figure when necessary
- Ability to explain complex concepts in a simplified manner
– Customer Focus
- Dedicated to meeting client expectations and requirements
- Acts with customer in mind
- Translates client needs into actionable goals and tasks
– Marketing Savvy
- Must be very comfortable on the internet with major sites and tools
- Must pick up technological concepts quickly
- Understanding of digital marketing best practices
Qualifications & Experience:
- Bachelor’s degree in Graphic Design, Web Design, or related field (or equivalent experience).
- Proven experience of 3+ years in web design, with a strong portfolio showcasing UI/UX design, responsive designs, and creative problem-solving.
- Proficiency in tools like Figma, Adobe XD, Sketch, Photoshop, and Illustrator.
- Knowledge of front-end development basics (HTML, CSS, JavaScript) is a plus.
- Strong understanding of usability, accessibility, and cross-platform design principles.
- Excellent communication and presentation skills with the ability to explain design decisions effectively.
- Familiarity with content marketing practices
Location: Goregaon East, Mumbai – India
Schedule: Full-Time
Shift Timing: 9:30pm-6:30am (Weekdays – Monday To Friday)