Consultative Strategy backed by Expertise
SEO is the name of that language which ‘speaks’ to search engines to make it understand that which keywords your business should appear in for searches. You can never negate the significance of SEO; if you want to get higher rankings for your website then you need to implement this language in the right way. Your factual online achievements depend greatly on how well SEO has been incorporated in your web pages. Your business ad which appears in paid results and a listing for your website in the organic results together magnify the level of credibility to your business.
Search Engine Optimization is one of the most cost-effective options which can divert a huge amount of organic traffic towards your product/service. In today’s digital world, every advertiser treats it as an asset to stay on the top in Google, Yahoo, Bing Search results. As 60% clicks come from the first-page search result so higher rank on Search Engine Result Pages (SERPs) means more traffic availability on your site. Experts split SEO into 2 distinct categories:
1. On-page Optimization Techniques
It refers to all the efforts that you can make ON your site to make it visible on higher ranks. It is a simple process which makes your website approachable for your customers in an organic way. It includes finding low competitive and high conversion keywords by doing Keyword research related to your website, writing descriptive Meta tags for the web pages, defining sitemap and URL structure which makes it easier for the search engine to crawl the web pages and taking necessary steps to improve the website speed among others.
2. Off-page Optimization Techniques
It’s about optimizing your website by some specific set of techniques which are conducted outside of your actual website. It makes your brand evident by boosting its offline and online footprint from high-quality backlinks, social media marketing or shared bookmarking. A good content on a high-quality website is more likely to have referral links on the other site. Keeping your business details updated on external links like Google my Business and social media platforms ensures consistency of your brand message. Regular blogs and articles on products/services feature also keep the website updated with relevant content.
What We Do
Search Engine Optimization is the fastest growing process under Media Operations business unit at ReachLocal India. We are always ready to take the responsibility for the optimal implementation of your SEO strategy. A team of dedicated experts is responsible for conducting the detailed technical audit of the website, analyze your business topics and select targeted keywords that will contribute to the traffic, brand and search rankings of your businesses.
We not only optimize your website’s content, metadata and images’ quality but also create a robust internal linking strategy and implement technical updates to enhance your prominence in relevant local searches. Your business profiles on Google and Yelp are set up as a part of Local Listings management, syndicate your information on more than 50 local directories and maintain consistency with your website to stretch the limits of distinction of your site in search results. We keep you updated with a monthly report which contains a summary of work completed, an overview of your website and its local listings performance. It’s not done yet; you will also get comprehensive statistics about website’s traffic progression, new visits, total page views, top listed keywords, and online traffic sources.
Delivering with a Team of Industry Certified Professionals
Our specialists in content and technical aspects of SEO are 100% Google Analytics Certified. People with an unparalleled flair for writing good Meta tags and content for your core business topics form a part of the content team. Whereas people from a technical background, with stunning expertise in HTML and a spectacular grip on various content management systems like WordPress, are a prestigious part of our technical teams. With over 1500+ running campaigns, we are able to consolidate the delivery of our services via structured practices and controlled processes. We are able to deliver unmatched services with the help of following:
(1) All the professionals undergo 3 weeks of dedicated training and hands-on practice of SEO Tools
(2) A group of 3 to 4 professionals from content and technical side form a POD to serve 100+ clients across different business categories
(3) Our specialists issue monthly diagnostics reports on your on-page and off-page site performance via Google Analytics and Raven Tools
With years of SEO expertise, we know what tactics can work best for you. We are experts in local SEO, regularly optimizing your site so it stays relevant.
With an optimized website and updated local listings, you can rule the search results and keep competitors at bay.
With ReachSEO your site and listings get found more often by your target audience. That can mean more website visits, conversions and even leads for your business.
Why Is SEO Beneficial To Your Business?
ReachSEO provides locally-focused search engine marketing solutions and optimization services to drive more visits to your website, builds your local web presence, and delivers results you can see and trust.
Website Analysis and Strategy Development
We develop a deep understanding of your business and competitors to build your strategy including the right keywords, topics, and tactics to meet your business goals.
Local Listings Management
We help you grow your online presence by updating Google, Yelp, and over 50 more local directories with business info that matches your website.
Technical Site Enhancements
We update your site’s links, navigation, sitemap, and Schema markup so search engines can easily understand and index your site.
We update page titles, meta descriptions, linking, and more that improve your site’s visibility over time.
Reporting and Insights
See your growth over time, with detailed metrics like site traffic, unique visits, and page views.
Whether you need location management, content, website design, or social media marketing, we have the add-on solutions you need to boost your site in local search.